How to Use Hatchful

Getting started with Hatchful

In this guide, you'll learn how to create a professional logo for your startup or small business using Hatchful, Shopify's free logo maker. You'll be able to design a logo in just a few minutes, even if you have no design experience.

Step 1: Sign up and set up

1. Visit the Hatchful website: Hatchful Logo Maker.
2. Click on the Get Started button.
3. You’ll be prompted to create an account. You can sign up using your email address or continue with your Google or Facebook account. Fill in the necessary details and click Create Account.

Step 2: Your first logo

1. After signing in, you'll see a prompt asking you to choose your business space (e.g., Food, Fashion, Tech). Select the category that best fits your business.
2. Next, select your visual style by choosing up to three styles from the options provided (e.g., Bold, Elegant, Friendly).
3. Enter your business name and slogan (optional) in the designated fields and click Next.
4. Now, choose your logo layout from the available options. You can see a preview of how your logo will look. Click on the one you like.
5. Browse through the logo designs generated based on your choices. Click on a design to customise it.
6. Use the editing tools to adjust colours, fonts, and icons as needed. Once satisfied, click Next.
7. Finally, download your logo by clicking the Download button. You’ll receive a zipped file containing various logo formats.

Step 3: Get better results

• Experiment with different styles and layouts until you find the perfect combination that represents your brand.
• Use the Preview feature to see how your logo looks on different backgrounds and merchandise.
• If you don’t find a suitable design, don’t hesitate to start over by clicking the Start Over button to try again.

Pro tip

To save time, keep a list of keywords and phrases that represent your brand before starting. This will help you quickly select the right category and styles, speeding up the design process.

Common mistake to avoid

Avoid rushing through the style selection process. Take your time to explore different visual styles, as this significantly influences the final look of your logo. Selecting a style that doesn’t resonate with your brand can lead to a logo that feels off or unprofessional.