How to Use Loomly

Getting started with Loomly

In this guide, you'll learn how to set up Loomly for managing your social media content efficiently. By the end, you'll be able to create a social media calendar and schedule posts for your team.

Step 1: Sign up and set up

1. Go to Loomly's website.
2. Click on the "Get Started Free" button at the top right corner.
3. Fill in your details (name, email, password) and click "Create Account".
4. Follow the prompts to set up your profile and select your preferred social media accounts.
5. Familiarise yourself with the dashboard, where you can see the calendar and content options.

Step 2: Your first post

1. From your Loomly dashboard, click on the "Content" tab in the left menu.
2. Click on the "Create Post" button.
3. Choose the social media platform you want to post on (e.g., Facebook, Twitter).
4. Fill in the post details, including text, images, links, and hashtags.
5. Click on "Preview" to see how your post will look on the selected platform.
6. Once satisfied, click "Save" to schedule or publish your post immediately.

Step 3: Get better results

1. Use the "Post Ideas" feature to generate content suggestions based on trending topics.
2. Set up a content calendar by clicking on the "Calendar" tab and dragging your saved posts into the desired dates.
3. Take advantage of the "Approval Workflow" feature if you're working in a team, allowing team members to review and approve posts before publishing.
4. Use analytics to assess post performance by clicking on the "Analytics" tab for insights.

Pro tip

Use the "Repost" feature for high-performing content. You can easily reschedule successful posts by clicking on the three dots next to a post and selecting "Repost".

Common mistake to avoid

Avoid skipping the post preview step. Not previewing your content can lead to formatting issues or incorrect visuals on the social media platforms. Always check how your post will appear before scheduling or publishing.